How To Cross Promote with Others: A Sample Media Release

I thought my Book Marketing readers would like a free e-copy of my Great First Impression Book Proposal to ring in the new year and maybe they'd download a copy of my husband’s new book, too. We’re both passionate about his new reference/how-to book because we think that it could help with many misunderstandings in the world, particularly for foreigners who must work with Americans.

His book is What Foreigners Need To Know About Americans A to Z by Lance Johnson (http://amzn.to/12JoVsa). It will be f r ~ ~ on Amazon from January 13^th to 17^th. It is serious stuff, but it reads light and easy sparing none of his dry humor about his own beloved US and the quirks of the English language.

My Great First Impression Book Proposal (http://bit.ly/BkPropKind) has been around a while. Even if you already have it, you will want to get the updated version.

They’re both available for almost any reader you prefer to read your e-books on—PC, iPhone, Android, Mac. You can download an app to make it work on your PC at:
http://www.amazon.com/gp/feature.html?ie=UTF8&docId=1000426311

I also thought this promotion might work for you as a sample of the kind you might use even if you write in a hard-to-promote genre. Here is the basic media release for you. It also serves as an example of how cross-promotion (the sharing of effort and files) can help you with your own book campaign. (Scroll down for the release!)

Won’t you please download and help us give my little booklet and my husband's truly amazing reference a chance at greater exposure and a shot at making Kindle’s bestseller list?

Sample Media Release for Cross Promotion, KDP Promo

Multi award-winning poet, novelist, and author of the famed HowToDoItFrugally series of books for writers Carolyn Howard-Johnson and award-winning playwright and actor Lance Johnson have been married for far longer than the average couple worldwide and are still doing things together—in this case joining with Amazon’s Kindle Select program to give away e-copies of their books.

Ta Da! Two books for your Kindle (or your computer if you don’t have a Kindle—see the link for doing that below) with only a couple clicks. All you do is go to http://amzn.to/12JoVsaon Jan 13, 14, 15, 16 or 17^th, and click. Then go to http://amzn.to/UabAn7 and click. Both e-books will come directly to your computer or your Kindle.

Feel free to share this link with anyone you'd like to have a thoughtful—and fast—gift. Send Lance’s to a foreign student you know, an emigrant, or anyone who cut more high school civics (or English!) classes than they should have. Send the link to Carolyn’s book to any author you know. Every nonfiction author and even most fiction writers can use it, as it is becoming common for publishers to ask for proposals from writers of genre fiction.

Lance Johnson is an actor with national commercials, plays, and movies to his credit. He has also visited more than 90 countries and taught English and American culture abroad. His book has been endorsed by ambassadors to the US and ambassadors from the US to other countries.

Carolyn Howard-Johnson's HowToDoItFrugally series for writers has won multiple awards. She has studied writing at universities in the Czech Republic, Russia and UK, UCLA, and USC. And she has been an instructor for the world renowned UCLA Extension Writers' Program for nearly a decade.

For more information on these books or the authors visit:

http://AmericaZtoZ.comfor Lance’s work and
http://HowToDoItFrugally.com for Carolyn’s.

PS: Free Kindle books are available for almost any format or reader you prefer. PC, iPhone, Android, Mac, etc. Just download the appropriate free app at http://www.amazon.com/gp/feature.html?ie=UTF8&docId=1000426311

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Support material available electronically or by post on request.

Don't Get in the Doghouse. Think Ahead for Valentine's and Get One Free!

Cherished Pulse
Subtitle: Unconventional Love Poetry
By Magdalena Ball and Carolyn Howard-Johnson
ISBN:9781449546052
Genre: Chapbook/Poetry
From the multi award-winning Celebration Series of chapbooks
Amazon sales page
Author's Web site: http://howtodoitfrugally.com/poetry_books.htm

Valentine’s Day may be the holiday best made for poetry. A rose, a poem and thou.

Trouble is, many that we find on the inside covers of commercial greeting cards may be just a little too-too for many of us. Multi award-winning poets Carolyn Howard-Johnson and Magdalena Ball to the rescue with Cherished Pulse, a chapbook of poetry just right for tucking into an envelope or sending off as an e-mail attachment to loved ones.

And right now, Cherished Pulse is available free with the KDP Select free e-book feature. All you do is go tohttp://bit.ly/Vs07hV on Jan 11, 12, 13, 14 and 15^th and click.

It takes only the click of a mouse!

And there is plenty of time for you to send the link so your special person can pick up their copy before the big V.

It's a mini gift and greeting card in one!

And it’s available for about any way you prefer to read your e-books (scroll for more on how to do that!)

Cherished Pulse includes many of the science-inspired poems Magdalena is famous for as well as Carolyn’s nostalgic poetry. Chapbooks in the Celebration Series have won many awards including MWSA’s highest honor of gold and several from USA Book News.

It’s you who had me dreaming

lilacs, breathing April’s sweetest

tears…

Magdalena Ball runs the highly respected CompulsiveReader.com review site. She is the author of the poetry book Repulsion Thrust, which was published to unanimous five-star reviews. Her novel Sleep Before Evening was a Next Generation Indie Book Awards Her new novel, Black Cow, is set in Australia.

Carolyn Howard-Johnson's poetry appears frequently in review journals. She is listed in Poets and Writers and her chapbook of poetry, Tracings (http://budurl.com/CarolynsTracings), was given the Award of Excellence by the Military Writers Society of America. One of her poems recently won the Franklin Christoph Poetry Prize. She is also an award-winning novelist and short story writer and instructor for UCLA Extension Writers' Program.

For more information on the Celebration Series chapbooks, contact either author, or visit media rooms athttp://howtodoitfrugally.com or http://magdalenaball.com.

Vicki Thomas contributed the watercolors used on the cover and interior.To see her selections of her work, go to http://www.vickithomasartist.com .

PS:Free Kindle books are available for about any format or reader you prefer. PC, iPhone, Android, Mac, etc. Just download the appropriate free app. The one for PCs is at
http://www.amazon.com/gp/feature.html?ie=UTF8&docId=1000426311

Valentine's Book With One Click--Free Limited Time

Title: Cherished Pulse
Subtitle: Unconventional Love Poetry
Genre: Poetry/holiday/Valentine's
By Carolyn Howard-Johnson and Magdalena Ball
Available FREE for Kindle or PC/Mac download
Available paperback
Poetry Chapbook o Valentine Greeting Card
ISBN: 9781449546052
Authors' Web sites: http://magdalenaball.com http://howtodoitfrugally.com/poetry_books.htm

 

Valentine’s Day may be the holiday best made for poetry. A rose, a poem and thou.  Trouble is, many that we find on the inside covers of commercial greeting cards may be just a little too-too for many of us. Multi award-winning poets Carolyn Howard-Johnson and Magdalena Ball to the rescue with Cherished Pulse, a chapbook of poetry just right for tucking into an envelope or sending off as an e-mail attachment to loved ones.

 

And right now, Cherished Pulse is available free with the KDP Select free e-book feature. All you do is go to http://bit.ly/Vs07hV on January 11, 12, 13, 14 and 14^th and click. And you don’t need to have a Kindle reader to benefit! It may be downloaded as a pdf to send to loved ones, or let Amazon do the work for you by sending directly from their site.

It takes only the click of a mouse!

 

And there is plenty of time for you to schedule delivery before February 14^th.

It's a mini gift and greeting card in one!

Cherished Pulse includes many of the science-inspired poems Magdalena is famous for as well as Carolyn’s nostalgic poetry. Chapbooks in the Celebration Series have won many awards including MWSA’s highest honor of gold and several from USA Book News.

 

It’s you who had me dreaming

lilacs, breathing April’s sweetest

tears…

 

Magdalena Ball runs the highly respected CompulsiveReader.com review site.  She is the author of the poetry book Repulsion Thrust, which was published to unanimous five-star reviews.  Her novel Sleep Before Evening was a Next Generation Indie Book Awards Finalist and she just released a new novel set in Australia. It is Black Cow.  

Carolyn Howard-Johnson's poetry appears frequently in review journals. She is listed in Poets & Writers and her chapbook of poetry, Tracings (www.budurl.com/CarolynsTracings ), was given the Award of Excellence by the Military Writers Society of America. One of her poems recently won the Franklin Christoph Poetry Prize. She is also an award-winning novelist and short story writer and instructor for UCLA Extension Writers' Program.

For more information on the Celebration Series chapbooks, contact either author, or visit media rooms at http://howtodoitfrugally.com  or  http://magdalenaball.com.

Vicki Thomas contributed the watercolors used on the cover and interior. To see her selections of her work, go to http://www.vickithomasartist.com .

 

 

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Support material available electronically or by post on request.

Two Poets Market Christmas E-Book by Giving It Away Free

 

Multi award-winning poets Carolyn Howard-Johnson and Magdalena Ball figure nothing is more meaningful at any holiday than a poem—a real poem, not sing-songy impersonal verse from the shelves of card shops. They also noticed that many folks remember many people they forgot when it may be too late. 

Ta Da! We have are offering you our "rational" Christmas chapbook to procrastinators free. Enter the KDP Select free e-book feature. All you do is go to http://amzn.to/BloomingRedKind on Dec. 14, 15, 16, 17 and 18 and click.

Anyone can send it free to anyone they'd like to have a thoughtful—and fast—Christmas gift with a click of a mouse (no not the same mouse that's in "The Night Before Christmas" poem!). The booklet Blooming Red: Christmas Poetry for the Rational was honored by the Military Writers Society of America and USA Book News award.

It's a mini gift and greeting card in one!

Blooming Red includes Maggie’s science-inspired and Carolyn’s nostalgic poetry. It also includes some humorous poems for fair measure.

Magdalena Ball runs the highly respected CompulsiveReader.com review site.  She is the author of the poetry book Repulsion Thrust, which was published to unanimous 5-star reviews.  Her novel Sleep Before Evening was a Next Generation Indie Book Awards Finalist and she just released a new novel set in Australia. It is Black Cow.  

Carolyn Howard-Johnson's poetry appears frequently in review journals. She is listed in Poets & Writers and her chapbook of poetry, Tracings (www.budurl.com/CarolynsTracings ), was given the Award of Excellence by the Military Writers Society of America and She Wore Emerald Then won its highest honor of gold. One of her poems recently won the Franklin Christoph Poetry Prize. She is also an award-winning novelist and short story writer and instructor for UCLA Extension Writers' Program.

For more information on any of the chapbooks in the Celebration series, contact either of the authors, or visit media rooms at www.howtodoitfrugally.com or  www.magdalenaball.com. To learn more about artist Vicki Thomas and to see her selections of her work, go to http://www.vickithomasartist.com .

 

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Support material available electronically or by post on request.  Contact Magdalena Ball at magggieball@compulsivereader.com.

 

Amazon Secrets FREE For Subscribing to Valuable Newsletter

Authors love to hate Amazon.com. Trouble is, we can't thrive without it. Sadly most authors and even publishers don't know how to effectively use the features Amazon offers -- especially the trick to achieving bestselling ratings. I don't want Frugal Book Marketing blog subscribers to be one of those folks.

Luckily, Aggie Villaneuva learned that stuff the hard way -- and she achieved two category bestsellers in 2010, each book in three separate categories! She freely shares that knowledge with us in her TWO white paper reports in ONE, "How Choosing Kindle Categories Wisely Got me Two Best Sellers This Year." Plus "How to Gain Bestseller Status in Amazon’s Print Bookstore Too."
Miraculously, (because Aggie is a peach!)  I'm offering it at no charge to authors willing to help other authors learn even more about the writing and publishing world by subscribing to my Sharing with Writers newsletter. One report for the author who recommends my newsletter. Another for the author who signs up. It doesn't get any better than that!

To qualify for this double gift, put SUBSCRIBE-FREE "AMAZON Secrets" REPORT in the subject line of an e-mail and send it to HoJoNews@aol.com. In the window of the e-mail, list the e-mail address of the recommending author and the new subscriber. Both authors will get an e-copy of Aggie's report back in their e-mail boxes. Easy as that!

PS: You'll also find the section on using Amazon in my The Frugal Book Promoter useful. Amazon isn't perfect but they are trying to be author friendly. And, I have to say, they've never been late with a royalty payment. Authors can't always say that about their publishers, can they? (-:

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Carolyn Howard-Johnson, author of This Is the Place; Harkening: A Collection of Stories Remembered; Tracings, a chapbook of poetry; and how to books for writers including, The Frugal Book Promoter: How To Do What Your Publisher Won't; The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success; and Great Little Last Minute Editing Tips for Writers . The Great First Impression Book Proposal is her newest booklet for writers. She has three FRUGAL books for retailers including A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques. Some of her other blogs are TheNewBookReview.blogspot.com, a blog where authors can recycle their favorite reviews. She also blogs at all things editing, grammar, formatting and more at The Frugal, Smart and Tuned-In Editor . If your followers at Twitter would benefit from this blog post, please use the little Green widget to let them know about this blog: